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Sana Sano Case Study - Consulting
Built a CPG Retail Portal Application over 5 Years
The summary.
Sana Sano specializes in developing strategies for CPG companies to grow. We developed the front end of the e-commerce website and built the retail portal application for their end customers.
About Sana Sano
Sana Sano is a global consulting firm that helps Consumer Packaged Goods (CPG) companies grow. Founded in 2019, they provide a supplier data portal used by 40,000 retailers, suppliers, and distributors.
The challenge.
Sana Sano specializes in developing strategies for CPG companies to grow. A CPG client contracted them to analyze the conversion rates of their websites, web applications, and enterprise software.
According to Zipdo, 72% of CPG companies rate personalized offers as the most essential marketing strategy. Sana Sano identified the need for dynamic retail offers triggered by customer behavior. To automate dynamic retail offers, they required separate portals for the retail and supply chain customers.
We partnered with Sana Sano to develop separate web apps and incorporate the apps into one efficient workflow on the back end. Finally, they required front-end development to enhance the UX of the client-facing website.
We worked for Sana Sano's client, a supply chain company with 16 US distribution centers. Their goals were to develop separate web apps and incorporate the apps into 1 efficient workflow on the back end and enhance the UX of the website.
The solution.
Our team developed the platform using a microservice and serverless architecture connected via backend APIs. Our front-end engineers enhanced the website and application’s UX/UI designs. These solutions helped customers easily access the distribution and retail services.
All technologies used.
The outcome.
Our engineers assisted Sana Sano's customers directly. Our back-end and front-end engineers played a crucial role in:
- Developing and maintaining the front-end of the e-commerce website
- Building the retail portal application
- Connecting back-end APIs to the websites, applications, and enterprise software
- Establishing a CI/CD pipeline using Jenkins for automated testing and deployment
- Strengthening the existing infrastructure
- Building the business logic using the .NET Core framework, which handles the exchange of information between a database and the user interface.
We have been committed to helping Sano Sana increase growth for their CPG clients for 5 years.
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